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Friday, September 7, 2018

Info Post
By Arthur Williams


No matter how skilled of a writer you are, technology has a tendency to change on a dime. This is especially true when it comes to search engine optimization, which is the process by which websites are positioned on search engines. Anyone that's involved in Long Island SEO will tell you that smart writing goes a long way in improving rankings. To make this a reality, here are a few questions that writers would be wise to ask.

"What are the variables that define good SEO content?" One of the most important is language, as content must be written for people, not search engines. Another variable to consider is length; it shouldn't be too short or overly lengthy, which speaks to the importance of a middle ground. These are just a few variables to keep in mind, but to say that they make a difference in content creation would be an understatement.

"How can I use keywords?" SEO and keywords work in tandem, according to names like fishbat.com, so it comes as no surprise that the latter should be used in your writing. The most important rule to follow is to include them so that they flow as naturally as possible. This will make the overall language of your piece more authentic instead of seeming like it's been crafted solely for search engines. By following this rule, you will start to see improvements from a ranking perspective.

"How often should I update my content?" This is largely dependent on the platform that you have and the time you're willing to spare. If you're operating a blog that discusses marketing-related topics, adding a new post each week is suitable. However, you should be consistent with your content output. The longer you go without updating, the more susceptible you are to losing the progress that you've made up until that point.

"How long will my content take to improve my SEO?" The most important thing to know about any task related to SEO is that it isn't an overnight process. What this means is that it could take months for any substantial progress to be seen. Don't let this deter you, however, as this is common for new businesses and those that haven't been involved in digital marketing for long. By staying patient and working hard, you'll eventually see the results you're looking for.




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